Interactive Data Corporation is a Trusted Leader in financial information. Thousands of financial institutions and active traders, as well as hundreds of software and service providers, subscribe to our fixed income evaluations, reference data, real-time market data, trading infrastructure services, fixed income analytics, desktop solutions and webbased solutions. Interactive Data supports clients around the world with mission-critical functions, including portfolio valuation, regulatory compliance, risk management, electronic trading and wealth management. Interactive Data Corporation asked Cullinane to create a simplified, sophisticated and engaging digital experience for their global website.


Our process included defining a strategy in order to gain a better understanding of how specific users come to the site and help them find what they are searching for. We developed a content map and very descriptive wireframes in order to deliver a rich customer experience. These clear pathways enabled them to get there faster and transform that strategy, design and our original written content into compelling experiences for the visitor and inspire the visitor to explore further.




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